Broadband powerline service gains backers | CNET News.com: "Current and Cinergy plan to focus on price and convenience as they compete against current DSL and cable services. The companies plan to sell the service for about $30 to $40 a month, depending on the connection speed. Cable operators usually charge about $35 to $40 a month, while DSL lines are priced at roughly $30 to $35.
But some experts said it will take more than reduced pricing to compete with entrenched services. DSL and cable offerings are already part of bundled services, and consumers tend to be reluctant to switch providers when buying such bundles."
---
This is a wonderful thing from a consumer perspective; more options for broadband access should, hopefully, result in more competition and better pricing.

At this point, the only reason I have a home phone is for DSL access. Even with "DSL" priced at $26.95 a month (SBC/Yahoo!), it still works out to $43/mth once the phone line is added in. If I can get comparable service at a lower price, I'd definitely make the switch once my SBC contract is up.