Podcast advertising possibilities and limitations

Steve Rubel (Micro Persuasion blog) ponders the possibilites of podvertising (i.e., advertising in, and around, podcasts). It’s an interesting read, both from the perspective of the solid job Rubel does laying out the (obvious) near term possibilities… as well as

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Techdirt: Mining blogs for knowledge and profit

I’ve been a daily (at worst) reader of Techdirt for the last year, drawn by front man Mike Masnick’s insightful commentary (delivered with a consistent level of snarkiness that I can only envy). I knew Techdirt was selling some sort

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QuackTrack, world’s largest blog directory

Scott Knowles of Websense points to the recently launched QuackTrack (a spin-off by the folks who produce BlogShares), which has a nicely structured index (i.e., directory) of 85,000 blogs. 85K blogs is a small, small percentage of the 4MM-15MM estimate

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Ken Jennings becomes Encarta spokesman

Ken Jennings, of “74-straight-wins” on Jeopardy fame, becomes the spokesman for Microsoft Encarta. Brilliant.

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Hypocrisy in Search Engine Results

Jeremy Zawodny (of Yahoo!) rips RayG (of Feedster) a new one for asking if search engines could increase revenues by inserting affiliate links into their search results. Jeremy states (emphasis mine): “If a search engine dropped in affiliate links in

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Newspapers giddy over Wal-Mart advertising dollars

Nothing like the peer-pressure of consumerism in America at Christmas to spur a little Big Media advertising! I can almost feel the joy the National Advertising Sales teams at various newspaper chains must be expressing today in response to the

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My email to Sony’s CEO about Jason Kottke

(Note: Howard’s email address is bouncing… I’ll update this when I can get my hands on a live address. Update: Fixed) TO: howard_stringer@sonyusa.com; ann_morfogen@sonyusa.com SUBJ: Please stop your harassment of Jason Kottke Howard, Ann – In your roles, you may

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Forbes.com drops Vibrant Media from editorial content

According to this article from AdWeek, Forbes has decided to stop using Vibrant Media’s “contextual keyword advertising technology” (known as IntelliTXT) in their editorial content, due to objections from their Editorial staff… but will keep using the technology in their

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Deeper Thoughts on Netflix Friends

Update: Kevin Newcomb wrote a solid article on Netflix Friends that touches on the business benefits of the new functionality. I’m quoted liberally, so if you’ve had enough of me after reading my product review, below, you might want to

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Is that a Sony boycott I’m smelling?

Appearantly, Sony TV thinks throwing the hammer down on bloggers who are earnestly helping them spread their memes (i.e., Ken Jennings defeat on Jeopardy) is a good idea; at least if the BS happening to Jason Kottke is any indication.

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